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Emotional Marketing

We pioneered Emotional Marketing analysis with our proprietary EMV method, which has been the accepted standard for more than 20 years.  

Wy Analyze?

Today more than ever, it's difficult to cut through the noise and find the truth. Our analyzers help you take the guesswork out of marketing insights. 

How it works

Our popular analyzers provide scores of the Emotional Marketing Value (EMV) of copy based on proprietary analysis technology developed by Advanced Marketing Institute. As you know, reaching your customers in an deep and emotional way is a key to successful copywriting.